The latest ABCes have coincided with a new report analysing the readership of newspaper websites across Europe – underlining Mail Online’s dominance over rivals not just in the UK but on the continent too.
According to a comScore study based on June this year, Mail Online hogs a whole ten per cent of the European online audience with 17.2m unique visits.
Guardian.co.uk follows with an eight per cent share (13.5m), meaning Bild – the highest circulating paper in the western world – only takes third place with six per cent (9.9m)
In November’s ABCes, Mail Online took in another huge number of unique browsers over the course of the month, taking its monthly total to within touching distance of 85m.
The Sun, meanwhile, has rejoined the ABCes, slotting in at fourth place between Telegragh.co.uk and the Mirror Group Network with a monthly total of 24.2m.
The full figures are below. (Links: paidContent, MediaGuardian)
Mail Online
Daily average browsers: 5,094,469
Month-on-month change: +11.64%
Year-on-year change: +73.29%
Monthly browsers: 84,977,460
Month-on-month: +7.57%
guardian.co.uk
Daily average browsers: 3,699,492
Month-on-month change: +12.94%
Year-on-year change: +59.12%
Monthly browsers: n/a
Telegraph.co.uk
Daily average browsers: 2,347,502
Month-on-month change: +2.42%
Year-on-year change: +36.15%
Monthly browsers: 44,825,059
Month-on-month change: -1.07%
Mirror Group Digital
Daily average browsers: 758,729
Month-on-month change: +6.76%
Year-on-year change: +42.03%
Monthly browsers: 16,304,642
Month-on-month change: +3.22%
Independent.co.uk
Daily average browsers: 686,062
Month-on-month change: 12.20%
Year-on-year change: +22.53%
Monthly browsers: 13,596,368
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